Entertainment Media Publishing and Distribution

With every class I like talk about the goals that I wanted to achieve from this class so for this month in Entertainment Media Publishing and Distribution my goals that I set for myself are, to have mad media publishing skills, and to understand the process of distribution.

So lets talk about those mad media publishing skills, lets face it, to have mad skills in publishing is to do the process over and over again until you become proficient in the market.  But I can say that I have a better understanding of what media publishing is and a little bit of the history behind publishing from back when they were chiseling words into stones, to the point where now everything is digital and newspapers and magazines keep disappearing of the face of the earth. Digital media publishing was not always around and there are many different methods to digital media publishing. Alvin Toffler even wrote a book pretty much predicting the future and its kind of freaky that he predicted correctly.

Now onto distribution, we all know what this is but what is it really?  I mean apparently if you have any product that needs to be distributed then there are companies out there that will help you out.  But be careful not to get into an exclusive deal with any of these sly guys.  Not saying they are tricky but one thing I did learn in this class is.  If you want to make money it’s best that you have multiple deals with distribution companies.  Entering into an exclusive deal with just one distribution company may sound cool and awesome at the time but the end goal is to make money.  If your product is only being distributed through one company you could be severely hurting your potential income from the one or multiple products you have going through that distribution company.

Overall Kim Craft is an excellent instructor, she is not what one would expect but it is not a bad thing I feel like that gives her the competitive edge in this industry.  I learned a lot of about distribution and Entertainment Media Publishing, and I am glad I had the opportunity to not only meet Kim but have to opportunity for her to teach her trade in the Entertainment Industry.